Announcing MO's SPRUCE Team

MO, Fearless and Digital Foundry are partnering to pursue VA SPRUCE. We advance people-centered modernization at sustainable scale.
Meet Team MO

Our Mission

We help government leaders achieve their mission by designing intuitive and sustainable customer experiences that build trust and improve satisfaction.

What We Do

We use human-centered design to modernize and transform customer and employee experiences. We usher our clients through some of their messiest challenges by simplifying the chaos. 


We get to know you, your unique customer programs and needs, and align your decision-makers around a plan to achieve culture transformation and scalable digital solutions.


We dig deep to understand your customer, then we synthesize our research into insights, which we use to define opportunities for new products, services, and experiences.  


We work with your key leaders to translate these gathered insights and defined opportunities into ideas for design, which we then prototype, test, and scale.


We bring your new products and services to life, manage all the logistics for implementation, and work with you to establish clear goals and benchmarks.


We use tools to capture customer feedback and performance data that can be leveraged to make product and service improvements and track their effectiveness.


We help you plan for tomorrow
by providing the resources,
training, and
strategy to transform your organization and minimize risk and cost in the process. 

Our Clients

Disabled Veteran Owned

We are a proud Service-Disabled Veteran-Owned Small Business (SDVOSB) verified by Veterans Affairs Center for Verification and Evaluations (CVE), a Disabled Veteran Business Enterprise (DVBE) certified by California Department of General Services (DGS), Service-Connected Disabled Veteran Owned Business certified by National Veteran Business Development Council (NVBDC).

Recent Stories

We build multi-disciplinary teams that collaborate with our clients, internal stakeholders, their customers, and our partners to uncover the right problems to solve, address users and employees biggest pain-points, conceptualize ideas, design experiences, and provide strategic direction.


Offering clarity of available benefits to Service Members integrating into civilian lifeCase StudyHow might we minimize the internal complexity across VA stakeholder teams to create a better first impression on our newest customers - transitioning Service Members?...